Elite Sales Strategies

精英销售策略:做*者、创造价值与成为真正顾问的指南

政治经济学

原   价:
200
售   价:
160.00
优惠
平台大促 低至8折优惠
作      者
出  版 社
出版时间
2022年03月16日
装      帧
精装
ISBN
9781119858942
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页      码
272
开      本
15.24 x 22.86 cm.
语      种
英文
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图书简介
Accelerate your sales career with this how-to book from an expert in sales  In Elite Sales Strategies, expert sales leader Anthony Iannarino offers his philosophy about becoming a commercial success. This guidebook offers unique insights into how to approach every sale by serving your clients from a position of authority and expertise. As Iannarino himself notes, this technique speaks to an ethical obligation towards your client, ideally combining ethics and tactics to help place you in a position where your strengths can be fully utilized.  This guidebook suggests putting yourself in a one-up position, where you, as the salesperson, come to a client in a position of authority and strength, where you yourself are qualified to offer nuanced and helpful advice to companies that have put themselves in a one-down position, whether that be by bad decision-making, poor understanding of the marketplace, or bad luck. At its heart, this book suggests you find the advantages that you can provide that will then, in turn, help your client become one-up themselves in their own field and ensure they achieve the better results they need. In addition, Elite Sales Strategies provides readers with:  A step-by-step approach for how to become one-up yourself and what you provide to your clients A healthy analysis of what makes a person or a company one-down and tips on how to course correct  Strategies, tactics, and talk tracks that will provide you with what you need to become one-up  Terminology and vocabulary so that you can approach your client with tact and decorum while still addressing the weaknesses of their system  As a successful international speaker, author, and sales leader, Anthony Iannarino brings a unique set of skills to bear in this book. Iannarino’s tried-and-true methodology is an ideal resource for sales professionals in all fields, as well as for executives, managers, and operations managers looking to improve their sales success and position within the business world.
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