图书简介

1 Introduction to business; 2 Entrepreneurs and start-up planning; 3 Marketing; 4 Managing operations; 5 Managing finance; 6 Managing people: human resource management; 7 Analysing the external environment of business; 8 Strategy; 9 Growth and international business strategies; 10 Change, culture, and structure; 11 Business ethics and corporate social responsibility

Trade Policy 买家须知