Digital Transformation Demystified(Digital Transformation: Accelerating Organizational Intelligence)

数字化转型揭秘

政治经济学

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作      者
出  版 社
出版时间
2022年11月24日
装      帧
精装
ISBN
9789811260452
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页      码
288 pp
语      种
英文
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库存 30 本
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图书简介
The buzz and hype created over the last few years around Digital Transformation has resulted in confusion and ubiquity that has rendered the term nearly meaningless. Transformation extends far beyond the technology stack and must include the organization’s culture, its operating processes, and virtually every facet of how it functions.This fact means that leaders must break through the hype and demystify this term once and for all. They must get past the breathless hyperbole and understand what it really means to lead their organization through a continuous digital transformation process.The demystification of digital transformation and understanding what it really means is critical for all leaders. And that’s what this book is about.Key Features: oThis book is intended as a primer to Digital Transformation. The goal is to set a definition, a set of principles, and general guidance and perspectives of Digital Transformation for business leaders as they consider what digital transformation means to them and their organizationsoIt is written by business executives, thought leaders and consultants as practical guidance for all leaders and organizations considering or undergoing a transformationoAfter reading this book, the reader will realize that they key word in the phrase "Digital Transformation" is not digital. Transformation is not about technology — it is about organizational transformation at every level with technology as an enabler. The key to this organizational transformation is culture. Every chapter in this book looks at approaches to Digital Transformation through that lensoThe chapters in this book present different approaches to Digital Transformation in place with different companies and organizations. The purpose of presenting different approaches to transformation was to give you a toolkit and not just a single tool as you approach your transformation journey, using the five mantras
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