图书简介
This collection explores the links between multimodality and multilingualism, charting the interplay between languages, channels and forms of communication in multilingual written texts from historical manuscripts through to the new media of today and the non-verbal associations they evoke.The volume argues that features of written texts such as graphics, layout, boundary marking and typography are inseparable from verbal content. Taken together, the chapters adopt a systematic historical perspective to investigate this interplay over time and highlight the ways in which the two disciplines might further inform one another in the future as new technologies emerge. The first half of the volume considers texts where semiotic resources are the sites of modes, where multiple linguistic codes interact on the page and generate extralinguistic associations through visual features and spatial organizaisation. The second half of the book looks at texts where this interface occurs not in the text but rather in the cultural practices involved in social materiality and text transmission.Enhancing our understandings of multimodal resources in both historical and contemporary communication, this book will be of interest to scholars in multimodality, multilingualism, historical communication, discourse analysis and cultural studies.Chapters 1, 4, and 5 of this book are available for free in PDF format as Open Access from the individual product page at WEBLink 1
Table of contents
Contributor Information
Chapter 1. Wlodarczyk, Matylda, Jukka Tyrkkö and Elzbieta Adamczyk
Intersections of modalities from medieval to modern times
Part One: Multilingualism vs. modes as semiotic resources and elements
Chapter 2. Rogos-Hebda, Justyna
Multimodal contexts for visual code-switching: scribal practices in two manuscripts of Gower’s Confessio Amantis
Chapter 3. Seiler, Annina
Multilingualism in medieval English glossaries: A multimodal analysis
Chapter 4. Wlodarczyk, Matylda and Elzbieta Adamczyk
Metalinguistic and visual cues to the co-occurrence of Latin and Old Polish in the Electronic Repository of Greater Poland Oaths, 1386-1446 (eROThA)
Chapter 5. Peikola, Matti and Mari-Liisa Varila
Multimodal and multilingual practices in late medieval English calendars
Chapter 6. Kopaczyk, Joanna
Bringing together multilingualism and multimodality
Part Two: Multilingualism vs. modes as cultural practices
Chapter 7. Tyrkkö, Jukka
"Bong swore, mesdarms et messures": Code-switching and multimodality in Punch magazine during the Victorian times and beyond
Chapter 8. Henning Radke and Arjen Versloot
Multilingualism, multimodality and the role of gender
Chapter 9. Limatius, Hanna
Examining the multimodal and multilingual practices of Finnish social media influencers
Chapter 10. Sebba, Mark
Multimodal, multidimensional, multilingual: An approach to product packaging
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