A Design Driven Guide for Entrepreneurs

企业家设计驱动指南:在多元宇宙中启动的策略

管理经济学

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329.00
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出  版 社
出版时间
2023年03月28日
装      帧
平装
ISBN
9781032129945
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页      码
245
开      本
246 x 174 mm (6.85 x 9.69
语      种
英文
版      次
1
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图书简介
A new wave of entrepreneurs is leading a global paradigm shift towards values-driven business. This book empowers you to challenge the status quo and create value through its unique and adaptive approach to venture-building by design.Authored by a multidisciplinary team of practicing design strategists, business leaders, academics, and entrepreneurs, this hands-on guide models strategic design as a mindset for starting up: framing problems, applying methods, identifying opportunities, and creating pathways forward through futures and systems thinking. Carefully curated case studies of young impact-driven entrepreneurs along with resources, including action-based frameworks, diagrams, and templates for founders to replicate, and a reader’s checklist to enable the transformation of daily practice, will open new dimensions that amplify the global shift towards a more regenerative world and a multiverse of possibilities.Are you ready to journey to places where ideas for products, services, and experiences transform how we live and work? Then this guide is for you: the Design-Driven Entrepreneur.
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