Design Thinking for Food Well-Being:The Art of Designing Innovative Food Experiences

食品福祉的设计思维:设计创新美食体验的艺术

食品科学技术基础学科

原   价:
2231.00
售   价:
1785.00
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平台大促 低至8折优惠
发货周期:外国库房发货,通常付款后3-5周到货
作      者
出  版 社
出版时间
2020年12月20日
装      帧
精装
ISBN
9783030542955
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页      码
340
语      种
英文
版      次
2021
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图书简介
How can we design innovative food experiences that enhance food pleasure and consumer well-being? Through a wide variety of empirical, methodological, and theoretical contributions, which examine the art of designing innovative food experiences, this edited book explores the relationship between design thinking, food experience, and food well-being. While many aspects of food innovation are focused on products’ features, in this book, design thinking follows an experiential perspective to create a new food innovation design logic that integrates two aspects: consumer food well-being and the experiential pleasure of food. It integrates a holistic perspective to understand how designing innovative food experiences, instead of food products, can promote healthy and pleasurable eating behaviors among consumers and help them achieve their food well-being. Invaluable for scholars, food industry professionals, design thinkers, students, and amateurs alike, this book will define the field of food innovation for years to come.
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