Strategic Management

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New to SAGE, the 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, that explores the key concepts within a clear and logical structure. Lynch guides students through 19 chapters, with updated case studies and pedagogy to support the modern business and management student from start to finish. Including: • Learning Outcomes • Case Studies, Strategy Cases & Exhibits • Key Strategic Principles & Definitions • Strategic Project Guide • Critical Reflection & Summary • Questions • Further Reading, Notes & References Continuous contrast between prescriptive and emergent views of strategy highlights the key debates within the discipline, whilst an emphasis on practice throughout the book features encourages students to turn theory into practice

Part 1: Introduction \\ Chapter 1: Strategic Management \\ Chapter 2: A Review of Theory and Practice \\ Part 2: Strategic analysis and purpose \\ Chapter 3: Analysing the Strategic Environment \\ Chapter 4: Analysing resources and capabilities \\ Chapter 5: Strategy Dynamics \\ Chapter 6: Prescriptive Purpose Delivered Through Mission, Objectives And Ethics \\ Chapter 7: Purpose Emerging From Innovation, New Resources And Technologies \\ Part 3: Developing the strategy \\ Chapter 8: Developing Business-Level Strategy Options \\ Chapter 9: Developing Corporate-Level Strategy Options \\ Chapter 10: Strategy Evaluation And Development: The Prescriptive Process \\ Chapter 11: Finding The Strategic Route Forward From Knowledge, Learning And Networks \\ Chapter 12: Organisational Structure, Style And People \\ Part 4: The implementation process \\ Chapter 13: Implementing And Controlling The Strategic \\ Chapter 14: Green Strategy And Sustainability \\ Chapter 15: Managing Strategic Change \\ Part 5: Different Strategy Contexts \\ Chapter 16: Strategic Leadership \\ Chapter 17: Entrepreneurial strategy \\ Chapter 18: Government, public sector and not-for-profit strategies \\ Chapter 19: International expansion and Globalisation Strategies \\ Glossary

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Strategic Management 战略管理 管理经济学

Strategic Management

战略管理
管理经济学