Communication Mosaics:An Introduction to the Field of Communication

交际:交际领域导论 第8版

普通语言学

售   价:
1615.00
发货周期:预计8-10周发货
作      者
出  版 社
出版时间
2016年01月01日
装      帧
平装
ISBN
9781305403581
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页      码
400
开      本
9.90 x 7.80 x 0.50
语      种
英文
版      次
8
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图书简介
Written by leading scholar Julia Wood, COMMUNICATION MOSAICS: AN INTRODUCTION TO THE FIELD OF COMMUNICATION, 8E draws from the latest research and practices to equip students with a foundational survey while helping them build effective skills. Retaining the author’s signature first-person narrative style and holistic approach, the text explains the basic processes central to all communication contexts—listening, perceiving, using verbal and nonverbal communication, and establishing climate. Then these processes are applied to various contexts such as interpersonal, small group, public, organizational, intercultural, mass communication, personal, and social media. Each chapter includes a section devoted to digital communication and social media. Chapters end with a case study enabling students to put what they learn into real-world practice. In addition, Chapter 13 walks students step-by-step through the process of planning and preparing a public speech.
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