Developing a Successful Infrastructure for Convention and Event Tourism(Monographic Separates from the Journal of Convention & Event Tourism)

开发成功的会议与活动旅游基础设施

旅游经济学

原   价:
438.00
售   价:
350.00
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平台大促 低至8折优惠
发货周期:预计5-7周发货
作      者
出  版 社
出版时间
2008年04月14日
装      帧
平装
ISBN
9780789037527
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页      码
164
语      种
英文
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图书简介
To be successful in today’s competitive convention and event tourism market, communities need to provide a complete package that includes quality lodging, convenient and affordable transportation, restaurants, entertainment, and tourist appeal. Developing a Successful Infrastructure for Convention and Event Tourism presents a multidisciplinary approach to the challenges of developing larger infrastructural needs. This unique book closely examines what it takes for a destination to be successful, providing a balanced approach to developing convention and event tourism. Respected experts from a variety of disciplines such as economics, tourism, communications, law, and public policy discuss practical strategies and what infrastructure should be in place to better ensure success for a convention destination.
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