The Digital Innovation Playbook:Creating a Transformative Customer Experience

数字创新剧本:创建转型的客户体验

管理经济学

售   价:
447.00
发货周期:预计3-5周发货
作      者
出  版 社
出版时间
2011年07月25日
装      帧
精装
ISBN
9780470944707
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页      码
288
语      种
英文
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库存 30 本
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图书简介
A complete and practical road map to achieving unprecedented business success through digital innovation excellenceIn this breakthrough book, world-renowned innovation strategist Nicholas J. Webb uncovers the secrets of the world’s best innovators. And what he found is that there is a new phenomenon that he calls "Digital Innovation" which is sweeping the world. In this powerful book, Webb clearly defines innovation as "the process of delivering exceptional value through active listening." His case studies show how great org
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Harvard Library
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