图书简介
This book deals exclusively with issues related to the relationship between aviation and leisure travel. It does this with an analysis of the theoretical concepts relevant to the subject area combined with a detailed investigation of current practice within the aviation and tourism industries. Each chapter is illustrated with case study material that will reinforce the understanding of the issues that are being examined.
Contents: Preface; Introduction, Anne Graham, Andreas Papatheodorou and Peter Forsyth; Part I Leisure Travel Demand: The nature of leisure travel demand, Gang Li; Trends and characteristics of leisure travel demand, Anne Graham; Aviation marketing and the leisure market, Steven Shaw. Part II Regulation and Government Policy: The impact of civil aviation regimes on leisure travel, Andreas Papatheodorou; Leisure travel and legal issues in aviation, Anastasia Vasiliadou; Tourism and aviation policy: exploring the links, Peter Forsyth. Part III Airline Issues: The future of charter operations, George Williams; The emergence of the low cost carrier sector, Sean Barrett; From a national airline to an EU leisure-based carrier, John Zammit; Leisure travel, network carriers and alliances, Kostas Iatrou and Elena Tsitsiragou; Market power and vertical (dis)integration? Airline networks and destination development in the United States and Dubai, Keith G. Debbage and Khaula Alkaabi. Part IV Implications for Airports: Airport requirements for leisure travellers, Nuno Mocica Brilha; The impact of attracting low cost carriers to airports, Rafael Echevarne; Airport marketing and tourism in remote destinations: exploiting the potential in Europe’s Northern periphery, Nigel Halpern and Jukka Niskala; Applications and implications of information and communication technology for airports and leisure travellers, Marianna Sigala. Part V Economic and Environmental Impacts: New air services: tourism and economic development, Brian Graham; The environmental sustainability of aviation and tourism, Ben Daley, Dimitrios Dimitriou and Callum Thomas. Part VI Destination Case Studies: Brazil, Respicio Espirito Santo Jr; India, John F. O’Connell; China, Zheng Lei; The Middle East, John F. O’Connell; Africa, Pavlos Arvanitis and Petros Zenelis; Mauritius, Neelu Seetaram; South Pacific, Semisi Taumoepeau. Part VII Conclusions: Conclusions: themes and future issues, Peter Forsyth, Andreas Papatheodorou and Anne Graham; Bibliography; Glossary; Indexes.
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