图书简介
75% of change efforts failed to deliver on their promise (BCG survey 2011) Why does it take so long to turn an organization around, only to see people revert right back to pre-existing ways? Unfortunately, this is an all-too familiar story, regardless of the type of change being introduced; whether it is a new vision, integrating organizations, transformation and organizational performance, change in ownership structure or internal restructuring. However it is possible to turn an organization around quickly to create a new future - one where people think and behave differently and deliver extraordinary results together. Whether you are the chairman, a board director or an aspiring senior executive it provides a practical, insightful guide to understanding your organization and inventing something extraordinary. It is not about run of the mill change programmes. It is about delivering extraordinary results - something that is not at all predictable, if results are purely based on past experience. It will be your insight into creating significant shifts in the way people think and behave which can be applied in any area you wish; from improving service levels to cost reductions, innovation or increasing market share. You can also use it for achieving specific objectives. This book is based on real business case studies, and is written with the aim of being grounded and accessible, rather than purely from theoretical models or processes. The business examples shared have been experienced first-hand by the authors, through 25 years of implementing and facilitating transformations change with both senior executive and middle management teams. Transformation is a creative journey, where you continually adapt and carve your way through unchartered territory. Its not for the faint-hearted! It can be scary, and you need a willingness to be uncomfortable, as you will be testing approaches and resolving setbacks publicly. This approach is a teachable and repeatable set of skills and processes. All you need to succeed are the will, the belief and the desire to achieve extraordinary results.
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