Lead Generation - Methods, Strategies and Case Studies(Methods and Principles in Medicinal Chemistry)

潜在顾客开发流程——方法、策略与案例研究

药物化学

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2831.00
发货周期:预计3-5周发货
作      者
出  版 社
出版时间
2016年03月23日
装      帧
精装
ISBN
9783527333295
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页      码
824
开      本
171.4x241.3mm
语      种
英文
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图书简介
Editors and authors present a coherent view of the current methods and strategies in industrial and academic lead finding and optimization. Beginning with a general discussion of the underlying principles and strategies, individual lead generation and lead optimization approaches are described in detail, highlighting their strengths and weaknesses. Novel approaches such as drug reprofiling or hypothesis-driven lead optimization are treated here side by side with standard methods such as high throughput- and affinity screening. In the final part of the book, several case studies of recent successful lead generation projects taken from different therapeutic fields (e. g. diabetes, pain, tropical diseases) are presented.
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