Strategy for Business:A Reader(Published in association with The Open University)

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政治经济学

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440.00
发货周期:预计5-7周发货
作      者
出  版 社
出版时间
2001年11月21日
装      帧
平装
ISBN
9780761974130
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页      码
400
开      本
24.4 x 18.7 x 2.3 cm
语      种
英文
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图书简介
`This excellent volume brings together some of the most influential readings in business strategy and explores the content and process of business strategy.. a comprehensive introduction to the literature and will become required reading for students of economics, organizational behaviour and business’ - Costas Markides, London Business School. This dynamic selection includes classics in the field of strategy which continue to provide the theoretical background of more recent innovative work. This is a course reader for The Open University undergraduate course Business Behaviour in a Changing World (B300).
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